Azerbaijan SuperMarket
Digital Marketing Manager
Son tarix 01 apr 2023 - [email protected]
Department: Marketing
Location: Head Office.
Job responsibilities:
Plan and execute all digital marketing, including SEO/SEM, marketing database, email, social media, and display advertising campaigns
Design, build, and maintain company’s social media presence
Measure and report performance of all digital marketing campaigns and assess against goals (ROI and KPIs)
Identify trends and insights, optimize expenses and performance based on the insights
Brainstorm new and creative growth strategies
Plan, execute, and measure experiments and conversion tests
Collaborate with internal teams to create landing pages and optimize user experience
Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points
Instrument conversion points and optimize user funnels
Collaborate with agencies and other vendor partners
Evaluate emerging technologies; provide thought leadership and perspective for adoption where appropriate
Required qualifications:
BS/MS degree in marketing or a related field
Proven working experience in digital marketing
Demonstrable experience leading and managing SEO/SEM, marketing database, email, social media and/or display advertising campaigns
Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform, and motivate
Experience in optimizing landing pages and user funnels
Experience with A/B and multivariate experiments
Solid knowledge of website analytics and tag management tools (e.g., Google Analytics, Google Tag Manager, Microsoft Clarity)
Experience in setting up and optimizing Google Ads and Meta Ads campaigns
Strong analytical skills and data-driven thinking
Be up to date with the latest trends and best practices in digital marketing and measurement.
Interested candidates may apply for the role by sending resume to email address, mentioning "Digital Marketing Manager” in theme tab.
Pease note that only selected candidates will be contacted regarding next steps of recruitment process.
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